Wednesday, December 10, 2008

[Copyblogger] The Simple Power of a Killer Offer

Copyblogger


The Simple Power of a Killer Offer

Rottie

I'm wolfing down mac and cheese.

I drop a noodle on the floor.

I look at the dog.

She looks at me.

I point at the prize.

She's on it.

We both benefit.

Simple as that.

P.S. No, I'm not comparing prospective customers and clients to canines. But to kick in a Pavlovian response each time you ding the bell, check out 58 of the World's Greatest Offers.


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