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Featured Speaker:
Michael Shields
Senior Editor
Mediaweek
Moderated by:
Elliot Markowitz
Editorial Director, Online Events
Nielsen Business Media
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Free Live Webcast
Learn How To Fully Optimize The Supply Chain for Digital Content Distribution
Wednesday, September 17th, 2008 2:00PM EST
Register Now For traditional media companies, distributing content digitally requires a new way to do business—new business partners, new technology platforms, and new processes to fully take advantage of the opportunities that it represents. But although there may be more outlets and opportunities to distribute content digitally, getting a handle on that process can be complex. If not handled properly, it can result in missed opportunities and revenue. Managing digital assets, assuring product delivery, tracking revenue and royalties, and supporting new and varied business models are all areas that progressive media companies are looking to support and integrate as they continue to test out new ways to take advantage of digital channels. Where should you begin? Join MediaWeek for this live, interactive Web Seminar, sponsored by SAP, and hear from industry executives how to successfully embrace a digital content delivery strategy. Attend this online-only event and learn what processes to put in place to fully ensure your organization is leveraging digital content distribution.
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