Monday, October 27, 2008

[Copyblogger] Kurt Cobain: Entreprenuer?

Copyblogger


Kurt Cobain: Entreprenuer?

Kurt Cobain

If you want to start a business, or you’re struggling to grow one, you might want to check out this article I wrote for Lateral Action - The Kurt Cobain Guide to Startup Success. You’ll likely be surprised at how deliberate the success of Nirvana’s breakthrough album Nevermind was.

And since Nirvana was in the music business (a form of content), every blogger and copywriter can use Nirvana’s story as inspiration to create more compelling and innovative content themselves (hopefully you’ll have a happier ending).

Check it out here.


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